PDA

View Full Version : Inventor of McDonald's Quarter Pounder Dies at 81



jasmine
01-05-2010, 06:14 PM
http://www.slashfood.com/2010/01/05/inventor-of-mcdonalds-quarter-pounder-dies-at-81/?icid=main|htmlws-main-n|dl4|link6|http%3A%2F%2Fwww.slashfood.com%2F2010% 2F01%2F05%2Finventor-of-mcdonalds-quarter-pounder-dies-at-81%2F

Inventor of McDonald's Quarter Pounder Dies at 81
by Jennifer Lawinski,

Al Bernardin, former dean of McDonald's Hamburger University (the fast-food chain's training center) and inventor of the legendary Quarter Pounder, died of a stroke, the Chicago Tribune reported. He was 81 years old.

Bernardin began his career at McDonald's corporate headquarters in 1960, and later as vice president of development was instrumental in the birth of the company's Filet-o-Fish sandwich, french fries and hot apple and cherry pies, the paper reported.

But it was in 1971, as owner of a franchise in Fremont, Calif., that Bernardin sealed his legacy with the introduction of the Quarter Pounder with the slogan "Today Fremont, tomorrow the world."

"I felt there was a void in our menu vis-a-vis the adult who wanted a higher ratio of meat to bun," he said in 1991, the Tribune reported.

His son, Mark Bernardin, told the Tribune that the frozen french fry was his father's other contribution to the fast-food universe.

Bernardin at one time owned nine McDonald's franchises in the Fremont, Calif., area and became a philanthropist, the paper reported.