Amazing Race help. why did women talking in front of a white background feel so good

[jatan]

In a commercial during this show, why did women talking in front of a white background feel so good about their appearance?

Thought their hair looked great
Wore comfortable high heels
Had recently lost fifteen pounds
Possessed clear complexions

Thanks

[jatan]

Thought their hair looked great
Dove Shampoo & Conditioner
Contains weightless moisturizers